The off-page seo elements include: • Backlinks to your website • Page Rank of the Pages Linking to your site • Link Exchange which your website is doing • Anchor text of the links to your website • Relevancy of the links • Directories where your site is listed • Traffic which your site is getting • Bookmark The most important off-page elements are backlinks and Link Exchange which are the links to your website page that need to be relevent for achieving the best results. The more links you have to your page with related keywords, the better will its ranking be on Search Engines. off-page seo are those elements that are on other websites and have an impact (good or bad) on your sites.
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For example, a book website might have backlinks that come from book review sites, publishing house sites, the sites of writers, book cafes and so on. Such links would all be very closely related to the actual content of the book website and accordingly considered important by search engines. Some of these linking sites may be very popular and well respected which would further enhance the value of the links. If, on the other hand, links originated from sites that are completely unrelated to the book site (for example a site filled with nothing but advertising banners or affiliate links), the backlinks would not add to the importance or relevance of the book site.
Optimize Your Domain Name
Search engines do weigh the fact that a domain name has relevant keywords in it. The number of years your domain has, and will be, registered for also has an effect on search engine rankings. If you have an older domain name, it is generally concluded that the website is not spam and will probably be around for years to come. It may be a good idea to acquire a domain name that been around for a few years and also contains one of your keywords. Try Domains Research Tool – eXdomain 2.0
Page Rank
Search engines assign each web page a Page Rank based on the number and quality of inbound links you have pointing to your website. In order to get your number up you'll have to get other websites to link to you.


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